It’s In The Cards

Posted by Business Development Team on Mar 3, 2010 in Information Architecture | Comments Off

Organizing the information about your business, products and services is a great first step towards designing the structure of your web site. This is a simple and quick exercise that will allow you to begin to visualize categories of information beyond the typical cookie-cutter categories used by everyone else. All it requires of you is an investment of time, index cards, and your knowledge about your business. Once completed, you'll be on your way to devising a site navigation and an initial layout.Continue...

Five Quick Twitter Tasks

Posted by Business Development Team on Mar 3, 2010 in Social Media | Comments Off

Here are five quick Twitter tasks you can easily accomplish today: Tell folks what your business is doing this week, Announce your latest blog post, Search for what's being said, Follow influential leaders in your niche, and Ask for opinions and listen. At most it will take you about 45 minutes to an hour to complete. The end result is that you're perpetuating your conversation in the social media space. The common denominator in all of these tasks is the art of listening. Social media conversations really aren't that different to interpersonal communications. People want to have their say without being interrupted and they want to be sure that you (the listener) understood their message.Continue...